Insurance Representatives - How Does Yours Measure Up?



Insurance agents can be some of the most essential individuals you'll ever work with. They will assist you protect your home, your possessions and your financial resources. The work of an insurance representative has the possible to save you from financial destroy.

You might go through your entire life time and not require the services of an attorney. You could pass away and live and not need to use an accountant. You can't live in "the real world" without insurance agents.

However keep in mind ... it's YOUR responsibility to discover which protections are right for you.

Have you ever heard a story from a friend or relative who filed an insurance claim, only to discover that the protection their representative promised was not there? I hear those stories ALL THE TIME, and at the WORST POSSIBLE TIME ... AT CLAIMS TIME!

I began my insurance profession as an agent in 1973. When I became an insurance adjuster, I kept my agent licenses active until 1992. During that period of time, I sold nearly every kind of insurance imaginable. That gave me a depth of experience in insurance sales. All of that experience did not make me a professional in insurance. I discovered threat analysis and sales strategies. However I do not believe that I ever had one minutes' training in the best ways to manage a claim. When my customers had a claim, I provided the business's contact number and told them to call it in. We periodically filled out an Acord form, which is a standard industry type for filing a claim. That was all we did.

The best agent is an individual who has hang around studying insurance, not a person who is an expert in sales. The largest portion of insurance representatives of all types are sales individuals, not insurance specialists. Your representative might or might not be a specialist in insurance. You'll need to merely ask your representative exactly what his education level is.

There are a lot of colleges and universities that offer degrees in insurance today. In our area, the University of Georgia offers degrees in Risk Management and Insurance. It's a pretty well-respected program.

Agents can also become experts in insurance by going through continuing education, such as the Certified Residential Or Commercial Property Casualty Underwriter (CPCU) education program. Life insurance agents can achieve the Certified Life Underwriter (CLU) professional designation. There are other classifications readily available to representatives, however those two are the most commonly accepted educational programs.

Agents in most states also need to finish a state-required variety of Postgraduate work hours each year in order to preserve their insurance licenses. If they don't complete the hours, the state cancels their licenses.

An agent has a task to you, called the "fiduciary duty." That means that he must keep your financial wellness initially in his top priorities. He has actually breached his fiduciary task to you if a representative sells you an insurance policy since it has a higher commission than another policy.

Agents usually bring a kind of liability insurance called "Errors and Omissions" liability insurance. Errors and omssions (E&O) is the insurance that covers the agent's business, or the representative separately, on the occasion that a customer holds the representative responsible for a service he offered, or failed to provide, that did not have the anticipated or assured outcomes. This safeguards agents and their clerical staff from liability due to negligent acts, mistakes and omissions while performing their service. It will secure the agent from problems like the following examples:

1. loss of client data. The agent merely loses your file, physically or electronically.

2. system or software failure. Computer system at the representative's office crashes and all data is lost.

3. negligent oversell. The representative offers you coverage you don't need, or offers you protection limits higher than necessary.

4. claims of non-performance. This is a broad category but requires to be. This could include charges that an agent did not offer the proper policy, or the correct quantity of coverage.

The number 4 example above is the most common and most harmful for representatives. Here's why.

Individuals today have several insurance exposures, like:

car physical damage

auto liability

underinsured or uninsured drivers exposures

homeowner physical damage

house owner liability

excess liability

businessowner physical damage

businessowner liability

home-based organisations

life insurance requires

health insurance needs

disability insurance requires

Any among the direct exposures listed above can effect any of the others. They are elaborately woven together in each of our lives.

Any representative doing business in the contemporary world should do an insurance analysis of any prospect's present insurance and his future insurance requirements. To cannot do so is an invitation for a lawsuit.

Exactly what does this mean to you?

: If your representative makes guarantees to you about coverage, and your claim gets rejected, you can make a claim against the agent's Mistakes and Omissions Liability policy. You may need to get a lawyer involved, but that just increases the opportunity that your denied claim will get paid.

Next: In my never-to-be-humble viewpoint, ALL representatives selling ANY kind of insurance need to perform a Insurance Needs Analysis for the possibility PRIOR to selling the policy. In addition, I believe that a representative should thoroughly discuss the findings of the Insurance Needs Analysis to the possibility PRIOR to offering the policy.

The policyholder has a total explanation of the policy he's purchasing and its relationship to all his other insurance. The agent offers the best coverage, and substantially reduces the risk of a claim or claim against his E&O protection for selling the wrong protection.

Here's exactly what an insurance analysis procedure need to look like.

1. Personal Details Collection: get as much info about the insured and his family members as possible.

2. Get Copies of Existing Policies: the representative should really read the existing policies.

3. Examine Insurance Needs: figure out the right coverages required and the appropriate policy limitations.

4. Recommendations: what must be acquired and costs.

5. Application and Sign-off Analysis: fill out the application and have the insured validate the analysis form.

6. Provide the Policy: An agent needs to deliver the policy in person and discuss it again, not simply send you a copy in the mail.

Even after all of the training and education that any insurance representative acquires, the representative is still not an expert in how to deal with an insurance claim. For the majority of agents, discovering the claims procedure would be a waste of their time, because the majority of agents are not accredited to deal with claims.

Sure ... some representatives will be given a small claims settlement authority by the business they work for. Some agents will be able to settle claims approximately about $5,000.00, and then just in the home side of the claim ... such as a small water loss or a theft. For the many part, the insurance business concentrates claims handling with the claims staff members and independent claims adjusters.

The most important techniques you need to take from this post are:

1. Interview EVERY insurance agent to discover their level of know-how. Only work with the most qualified, educated and experienced representatives. Let the inexperienced agents practice on individuals who don't care about protecting themselves the right ways.

2. Do not constantly chase after the lowest premium. You get exactly what you spend for. You 'd be better served to pay a higher premium if an extremely certified agent looks after you. You don't drive the most affordable car you can discover, do you?

3. If you have problems with your agent, never ever be hesitant to call the Department of Insurance of your state. Agents are controlled for a factor.


Agents typically bring a type of liability insurance called "Omissions and mistakes" liability insurance. Omssions and errors (E&O) is the insurance that covers the representative's business, or the representative individually, in the event that a customer holds the representative responsible for a service he offered, or stopped working to supply, that did not have actually the expected or promised results. Next: In my never-to-be-humble opinion, ALL representatives offering ANY kind of insurance need to perform a Insurance Requirements Analysis for the prospect PRIOR to selling the policy. Even after all of the training and education that any insurance representative acquires, the agent is still not a professional Insurance Agent Lexington SC in how to deal with an insurance claim. For the majority of representatives, learning the claims procedure would be a waste of their time, given that most agents are not certified to manage claims.

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